HHS Awards $2.8M for Ryan White HIV/AIDS Program Conference Services to The Leonard Resource Group Inc
Contract Overview
Contract Amount: $2,816,250 ($2.8M)
Contractor: THE Leonard Resource Group Inc
Awarding Agency: Department of Health and Human Services
Start Date: 2025-07-30
End Date: 2027-07-29
Contract Duration: 729 days
Daily Burn Rate: $3.9K/day
Competition Type: FULL AND OPEN COMPETITION
Pricing Type: FIRM FIXED PRICE
Sector: Other
Official Description: HIV/AIDS BUREAU'S BIENNIAL NATIONAL RYAN WHITE HIV/AIDS PROGRAM CONFERENCE SERVICES - HAB82--C-6676
Place of Performance
Location: WASHINGTON, DISTRICT OF COLUMBIA County, DISTRICT OF COLUMBIA, 20036
Plain-Language Summary
Department of Health and Human Services obligated $2.8 million to THE LEONARD RESOURCE GROUP INC for work described as: HIV/AIDS BUREAU'S BIENNIAL NATIONAL RYAN WHITE HIV/AIDS PROGRAM CONFERENCE SERVICES - HAB82--C-6676 Key points: 1. The contract is for graphic design services related to a national conference. 2. The Leonard Resource Group Inc. is the sole awardee. 3. The contract duration is two years, with a total value of $2,816,250.24. 4. This award falls under the 'Graphic Design Services' category.
Value Assessment
Rating: fair
The contract value of $2.8 million for a two-year conference service seems high for graphic design. Benchmarking against similar large-scale event design contracts would be necessary for a definitive assessment.
Cost Per Unit: N/A
Competition Analysis
Competition Level: full-and-open
The contract was awarded under full and open competition, suggesting a competitive bidding process. However, the specific details of the price discovery mechanism are not provided.
Taxpayer Impact: Taxpayer funds are being used for conference services, including graphic design, which supports public health initiatives. The value for money will depend on the effectiveness and reach of the conference.
Public Impact
Supports the Ryan White HIV/AIDS Program, a critical initiative for public health. Conference services aim to disseminate information and foster collaboration within the HIV/AIDS community. Graphic design services will contribute to the professional presentation and outreach of the conference.
Waste & Efficiency Indicators
Waste Risk Score: 50 / 10
Warning Flags
- High per-year cost for graphic design services.
- Lack of detailed justification for the awardee's specific qualifications and pricing.
Positive Signals
- Supports a vital public health program.
- Awarded through full and open competition.
Sector Analysis
The award is within the professional services sector, specifically graphic design. Spending benchmarks for large-scale conference services can vary significantly based on scope and duration, but $1.4M annually for design is on the higher end.
Small Business Impact
The awardee, The Leonard Resource Group Inc., is not identified as a small business. There is no indication of specific provisions or set-asides for small businesses in this award.
Oversight & Accountability
The contract was awarded by the Health Resources and Services Administration (HRSA), an agency within HHS. Standard oversight mechanisms for federal contracts would apply, including performance monitoring and financial accountability.
Related Government Programs
- Graphic Design Services
- Department of Health and Human Services Contracting
- Health Resources and Services Administration Programs
Risk Flags
- High contract value for graphic design services.
- Potential for cost overruns if scope is not tightly managed.
- Lack of transparency on specific performance metrics for design services.
- No clear indication of small business participation.
Tags
graphic-design-services, department-of-health-and-human-services, dc, bpa-call, 1m-plus
Frequently Asked Questions
What is this federal contract paying for?
Department of Health and Human Services awarded $2.8 million to THE LEONARD RESOURCE GROUP INC. HIV/AIDS BUREAU'S BIENNIAL NATIONAL RYAN WHITE HIV/AIDS PROGRAM CONFERENCE SERVICES - HAB82--C-6676
Who is the contractor on this award?
The obligated recipient is THE LEONARD RESOURCE GROUP INC.
Which agency awarded this contract?
Awarding agency: Department of Health and Human Services (Health Resources and Services Administration).
What is the total obligated amount?
The obligated amount is $2.8 million.
What is the period of performance?
Start: 2025-07-30. End: 2027-07-29.
What is the specific scope of graphic design services required for this conference, and how does it justify the $2.8 million cost over two years?
The scope likely includes branding, website design, promotional materials, signage, and digital assets for a national conference. The high cost may reflect the complexity, scale, and reach of the event, potentially involving multiple vendors or specialized design expertise. A detailed breakdown of deliverables and associated costs would clarify the justification.
Given the full and open competition, what were the key factors that led to The Leonard Resource Group Inc. being selected, and were there any concerns about price reasonableness?
Selection factors typically include technical approach, past performance, key personnel, and price. While full and open competition suggests multiple bids were considered, the specific evaluation criteria and the resulting price reasonableness assessment are not detailed here. Further review of the source selection decision document would be needed.
How will the effectiveness of the graphic design services be measured in terms of their impact on conference attendance, engagement, and information dissemination?
Effectiveness can be measured through metrics like website traffic, social media engagement, attendee feedback surveys (specifically mentioning design elements), and the clarity/impact of informational materials. Post-conference analysis should correlate design efforts with desired outcomes for the Ryan White HIV/AIDS Program.
Industry Classification
NAICS: Professional, Scientific, and Technical Services › Specialized Design Services › Graphic Design Services
Product/Service Code: SUPPORT SVCS (PROF, ADMIN, MGMT) › MANAGEMENT SUPPORT SERVICES
Competition & Pricing
Extent Competed: FULL AND OPEN COMPETITION
Solicitation Procedures: SUBJECT TO MULTIPLE AWARD FAIR OPPORTUNITY
Pricing Type: FIRM FIXED PRICE (J)
Evaluated Preference: NONE
Contractor Details
Address: 1300 CONNECTICUT AVE NW STE 200, WASHINGTON, DC, 20036
Business Categories: Category Business, Corporate Entity Not Tax Exempt, HUBZone Firm, Small Business, Special Designations, U.S.-Owned Business
Financial Breakdown
Contract Ceiling: $2,816,250
Exercised Options: $2,816,250
Current Obligation: $2,816,250
Actual Outlays: $563,250
Contract Characteristics
Commercial Item: COMMERCIAL PRODUCTS/SERVICES
Cost or Pricing Data: NO
Parent Contract
Parent Award PIID: 75R60222A00018
IDV Type: BPA
Timeline
Start Date: 2025-07-30
Current End Date: 2027-07-29
Potential End Date: 2027-07-29 00:00:00
Last Modified: 2026-03-26
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