JotR Park Exhibit Design Contract Awarded to Color-Ad, Inc. for $178,504
Contract Overview
Contract Amount: $178,504 ($178.5K)
Contractor: Color-Ad, Inc.
Awarding Agency: Department of the Interior
Start Date: 2023-09-21
End Date: 2026-08-27
Contract Duration: 1,071 days
Daily Burn Rate: $167/day
Competition Type: FULL AND OPEN COMPETITION AFTER EXCLUSION OF SOURCES
Number of Offers Received: 5
Pricing Type: FIRM FIXED PRICE
Sector: Other
Official Description: JOSHUA TREE NATIONAL PARK (JOTR) WAYSIDE EXHIBIT DESIGN AND FABRICATION SERVICES PHASE 2
Place of Performance
Location: MANASSAS, PRINCE WILLIAM County, VIRGINIA, 20109
State: Virginia Government Spending
Plain-Language Summary
Department of the Interior obligated $178,504 to COLOR-AD, INC. for work described as: JOSHUA TREE NATIONAL PARK (JOTR) WAYSIDE EXHIBIT DESIGN AND FABRICATION SERVICES PHASE 2 Key points: 1. Contract awarded for wayside exhibit design and fabrication at Joshua Tree National Park. 2. Color-Ad, Inc. secured the contract valued at $178,504. 3. The contract falls under 'Other Specialized Design Services' (NAICS 541490). 4. This is Phase 2 of the project, indicating prior work or planning. 5. The contract type is Firm Fixed Price, providing cost certainty.
Value Assessment
Rating: fair
The contract value of $178,504 for specialized design services appears within a reasonable range for similar park exhibit projects. Benchmarking against other National Park Service contracts for interpretive displays of this scope would provide a more precise assessment.
Cost Per Unit: N/A
Competition Analysis
Competition Level: full-and-open
The contract was awarded through full and open competition after exclusion of sources, suggesting a competitive bidding process. This method generally promotes price discovery and ensures fair market value is obtained.
Taxpayer Impact: Taxpayer funds are being used for park infrastructure improvements, specifically visitor interpretation and education through exhibit design.
Public Impact
Enhances visitor experience and educational opportunities at Joshua Tree National Park. Supports the National Park Service's mission to preserve and interpret natural and cultural resources. Contributes to the park's infrastructure by improving interpretive signage and displays. Potential for increased visitor engagement with park themes and information.
Waste & Efficiency Indicators
Waste Risk Score: 50 / 10
Warning Flags
- Potential for scope creep in Phase 2 of exhibit design.
- Dependence on a single vendor for specialized design services.
- Long contract duration (over 3 years) may lead to cost inefficiencies if not managed closely.
Positive Signals
- Firm Fixed Price contract provides budget certainty.
- Full and open competition suggests a competitive award process.
- Project aims to improve visitor experience and education.
Sector Analysis
This contract falls within the specialized design services sector, often supporting government agencies for public-facing infrastructure. Spending benchmarks for similar interpretive design projects within the National Park Service can vary significantly based on complexity and scale.
Small Business Impact
The data does not indicate whether small businesses were involved in this specific contract award. Further analysis would be needed to determine the extent of small business participation.
Oversight & Accountability
The contract is managed by the Department of the Interior's National Park Service. Oversight would involve ensuring adherence to design specifications, timelines, and budget, with accountability for the quality and effectiveness of the final exhibits.
Related Government Programs
- Other Specialized Design Services
- Department of the Interior Contracting
- National Park Service Programs
Risk Flags
- Potential for cost overruns if scope is not clearly defined.
- Risk of delays impacting park visitor experience.
- Quality control during fabrication is critical.
- Long-term maintenance needs of exhibits not specified.
Tags
other-specialized-design-services, department-of-the-interior, va, definitive-contract, 100k-plus
Frequently Asked Questions
What is this federal contract paying for?
Department of the Interior awarded $178,504 to COLOR-AD, INC.. JOSHUA TREE NATIONAL PARK (JOTR) WAYSIDE EXHIBIT DESIGN AND FABRICATION SERVICES PHASE 2
Who is the contractor on this award?
The obligated recipient is COLOR-AD, INC..
Which agency awarded this contract?
Awarding agency: Department of the Interior (National Park Service).
What is the total obligated amount?
The obligated amount is $178,504.
What is the period of performance?
Start: 2023-09-21. End: 2026-08-27.
What is the specific scope of work for Phase 2 of the wayside exhibit design and fabrication?
The provided data does not detail the specific scope of work for Phase 2. Typically, this would involve the detailed design, content development, material selection, fabrication, and potentially installation of wayside exhibits. Clarification from the contracting agency would be necessary to understand the precise deliverables and requirements.
How does the awarded price compare to industry benchmarks for similar park exhibit projects?
Without specific details on the exhibit's complexity, size, and materials, a precise benchmark is difficult. However, $178,504 for design and fabrication of multiple exhibits could be reasonable if the scope is extensive. Comparing to other NPS contracts for similar interpretive displays, considering factors like interactive elements and durability requirements, would offer a more accurate assessment.
What are the key performance indicators (KPIs) for this contract to ensure effectiveness?
Key performance indicators would likely include adherence to design briefs, quality of fabrication, timely delivery of milestones, and ultimately, the effectiveness of the exhibits in educating and engaging park visitors. Post-installation visitor feedback and durability assessments would also be crucial metrics for evaluating the contract's success.
Industry Classification
NAICS: Professional, Scientific, and Technical Services › Specialized Design Services › Other Specialized Design Services
Product/Service Code: CONSTRUCT OF STRUCTURES/FACILITIES › CONSTRUCTION OF BUILDINGS
Competition & Pricing
Extent Competed: FULL AND OPEN COMPETITION AFTER EXCLUSION OF SOURCES
Solicitation Procedures: NEGOTIATED PROPOSAL/QUOTE
Solicitation ID: 140P2123R0053
Offers Received: 5
Pricing Type: FIRM FIXED PRICE (J)
Evaluated Preference: NONE
Contractor Details
Address: 7200 GARY RD, MANASSAS, VA, 20109
Business Categories: Category Business, Corporate Entity Not Tax Exempt, DoT Certified Disadvantaged Business Enterprise, Economically Disadvantaged Women Owned Small Business, Manufacturer of Goods, Small Business, Special Designations, U.S.-Owned Business, Woman Owned Business, Women Owned Small Business
Financial Breakdown
Contract Ceiling: $178,504
Exercised Options: $178,504
Current Obligation: $178,504
Actual Outlays: $89,676
Contract Characteristics
Commercial Item: COMMERCIAL PRODUCTS/SERVICES
Cost or Pricing Data: NO
Timeline
Start Date: 2023-09-21
Current End Date: 2026-08-27
Potential End Date: 2026-08-27 00:00:00
Last Modified: 2026-04-02
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